Business representatives of various lines of activity, specialized structures for providing telecommunications with customers, freelancers, sales managers, etc. carry out communication with potential and existing customers using calls (incoming and outgoing) via city telephone lines, communication channels of interregional operators, calls (incoming and outgoing) and messages (SMS, MMS) of mobile providers, calls (incoming and outgoing) and messages on chats and IP telephony applications using communication channels of Internet providers. In general, such communications with clients have already become traditional; today they are offered by an advanced business center and corporate / outsourcingand voice contacts over the phone, web chats and IP-telephony applications, some structures often began to refer to full-fledged verbal contacts, similar to tete-a-tete contacts in retail outlets (or at objects) when concluding sales transactions.
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- Help desk/Servis desk, , ( , ) / . , , , ;
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- in telemarketing projects, including incoming and outgoing, where the call center operator can influence the customer’s positive decision to purchase a product / service with their appearance, facial expression, facial expressions;
- in the development of the consumer market of social media for the most effective impact on the consumer audience on the company's brand pages, in groups and communities of client niches that are of interest to business.