Have you decided to promote your product or service? Want to find an effective and inexpensive tool for this? Then shelftalkers, the photos of which you see below, are perfect. They visually highlight the promoted product, thereby attracting the attention of potential buyers to it.
What is shelftalker
"Shelftalker: what is it?" - you ask. The answer is simple: this product is a plastic panel that is attached to the counter and visually highlights the advertised product. It looks like a mini sign. Usually shelftalkers are located in stores with books, cell phones, video equipment, etc. Their main task is to unite groups of goods and attract customers to them.
Products are manufactured as follows: plastic is cut with certain parameters, then the ordered pattern is applied, the prepared design is sent to the thermo-bending equipment, from where the finished product is taken out.
Many people care not only about the “Shelftalker: what is it?”, But also how it is fixed. Everything is simple here. There are many ways to attach this product. It can be glued to double-sided tape, fixed with a special lock, hung on a hook or simply mounted on a shelf.
Design Varieties
Nowadays, the shelftalker is incredibly popular. What it is, you already know. But it comes in many forms. Which ones? Products are made of cardboard, plastic, acrylic and metal. Their shape and size may be different, it all depends on the wishes of the customer.
Cardboard shelftalkers are characterized by the speed of production and low price. But, unfortunately, they have a short service life, in contrast to the strong and durable plastic, metal. Although, if you want to conduct a short-term promotion, the option with cardboard shelftalkers will be ideal. If you want this product to please potential buyers for a long time, then you should choose plastic or metal products.
Shelftalkers are bilateral. Such products can be used simultaneously as a price tag. For the greatest appeal and visibility, many decide to finish the design with embossing, lamination and even die-cutting. Illuminated shelf walkers are also popular. But usually they are ordered for expensive salons, museums.
Plastic shelftalkers: efficiently and inexpensively
Plastic shelftalkers are most popular with potential buyers. And this is not surprising, because they, unlike paper products, have a longer service life. On plastic shelftalkers you can apply text and graphic information. In addition, this material is waterproof, lightweight and durable, and products made from it can be given almost any shape.
The cost of plastic shelftalkers is slightly higher than cardboard. Although the most expensive are metal. But according to customers, it’s better to pay once for a plastic product and enjoy its benefits for a long time, than to change paper ones every year and spend your finances on it. As the saying goes: "Avaricious pays twice." Well, what kind of shelftalker to choose, it's up to you.
Where to buy a product cheaply
You have already familiarized yourself with the concept of "shelftalker", what it is, sorted it out. If this product interests you, then you can order it at a specialized company. Each company has basic samples, but if desired by the consumer, specialists can produce an individual product taking into account the required components.
Contact the company that manufactures shelftalkers, and experienced staff will help you with a choice if necessary. Good luck and successful sales!