The watch has long become not only a device for determining time. They can say a lot about their owner: his material condition, taste, style. This is a status item, especially such as a Bulova watch.
Brand history
The brand got its name from the name of Joseph Bulov, who at the end of the 19th century opened a jewelry workshop in New York. He was a little over 20 at the time. At first, Joseph Bulova sold wall and pocket watches, which at that time were quite popular. Then he began to produce wrist mechanical models. They are extremely interested in buyers. After all, using them was much more convenient than pocket ones. Further development of production is directly related to the war. The military bought watches, thereby increasing the demand for them.
The production of watches has brought the company to the world leaders. The first copies were made in 1914. After several years, the brand has already counted several collections.
Company executives began to allocate significant funds for the modernization of production. The quantity of goods and their quality has increased.
Development in the twentieth century
In the 20s of the XX century, this company advertised its products on the radio, which set a precedent and laid the foundation for PR campaigns using the media.
And in 1941, Bulova watches were advertised on television in a video shot for $ 9, which at that time was a pretty large sum.
By that time, Joseph Bulova had already died. But the brand of his name remained, and like-minded people continued the business of the founder. The company was headed by Joseph's son, Andre Bulov. He named the watchmaking school in honor of his father.
In the 50s, Accutron became one of the most popular brands. The watches were very accurate (2 seconds per day) and became very popular among specialists and buyers. It was achieved due to the fact that the mechanism was driven by an oscillator. This is a tuning fork 2.5 cm long. And the watch itself consisted of only 12 moving parts. High frequency was supported by electronic circuitry.
In the 60s, this watch for the first time began to publish a melody instead of a tick. For almost 20 years, this model has remained the most accurate. That is why they were sent into space, to the moon. The watch was called the space tuning fork.
In the 70s, with the creation of a quartz resonator, the brand survived not its best times. The same advertising and support from Loews Corporation helped keep afloat. There are new markets for Bulova. The manufacturer creates watches, not following the wishes of the consumer, but anticipating them. After all, the ability to feel the needs has always distinguished the company's specialists.
The prestige of watches of this brand may be indicated by the fact that they are called the official gift of the White House administration.
But why are Bulova watches called by some sources American and others by Swiss?
At the beginning of the XXI century, the company moved its head office to the Swiss city of Friborg. Now she successfully sells her products around the world. And Bulova watches themselves can be called American devices of Swiss quality.
Modern watch requirements
They not only show the exact time. Modern watch models are multifunctional. They have a modern design, often decorated with precious stones.
Female models
Models for women are distinguished by a variety of sizes, shapes. There may be several for different occasions. But there are some elements that distinguish modern stylish watches for women. They have original decor and dials, straps or bracelets.
There are small and very large, full arm.
Male models
Men's watches "Bulova" are not as diverse as women's. But the number of models is greater. There are quartz and mechanical. There are also automatic mechanical windings. They themselves are charged when the hand moves. Rectangular, square-shaped models are becoming increasingly popular. Men's watches Bulova combine original design and high technology. This watch has a shockproof mechanism and is not exposed to magnetic fields.
Almost anyone can find the Bulova men's watch to their liking.
Manchester United fans will be interested to know that he has signed a 3-year contract with Bulova. The company is its official partner and timekeeper.
Bulova will produce watches with the Manchester United logo.
Bulov's innovative ideas
J. Bulova introduced the standardization of watch parts. That is, the same part could be used in different instances. This made the watch cheaper and its repair faster and easier.
He supported scientific research, which led to the creation in the 30s of automobile, sports, clock radio. Then the first electric models were created.
Products
Initially, the company was engaged in the production of only men's watches. Then expanded the range. Now the company produces watches for men and women. Bulova watches have an interesting design, accuracy and quality. These are quartz and mechanical models. It is possible to buy a self-winding watch.
Each instance has its own number.
There are classic models, sports and original free style. They are distinguished by exquisite design. Filigree cases, arrows, clearly drawn numbers are the hallmarks of branded products. Light shapes and sophisticated simplicity attract people who feel independent.
Characteristics
Case material - aluminum, silver, yellow, white, red and pink gold, platinum, tungsten, steel, titanium, ceramics. Protective spraying is applied (PVD coating).
The lunette is made from the same materials.
Glass is used ordinary, mineral, sapphire. Use ordinary plastic.
The dial colors are varied: white, black, green, yellow, blue, red, pink, brown, silver and mother-of-pearl. There are models with guilloche (faceted) dials.
Bracelets are made of metals, rubber, ceramics, silicone, fabric, ostrich leather, alligator, lizard.
The width of the ears is from 5 to 24 mm.
Arrows and numbers can be luminescent, that is, glow in the dark.
Functions
You can buy a Bulova watch with various additional functions. This alarm clock, date, including panoramic, GMT (two zones), indicators of the year, month, day of the week and even the moon phase.
There are models with a built-in tachometer, which allows you to calculate the speed depending on the time of movement, and a chronograph that records small periods of time. These functions are used by specialists. For example, athletes can determine running speed using a tachometer. Military artillerymen determine the distance using chronometers.
In some models, the second hand is on the central axis, in others, the dial for it is placed separately.
A Bulova watch with a helium valve is needed by divers who have been at great depths for several days. When returning to normal atmospheric pressure, opening it helps protect the glass from extruding.
There are models with a quick date translation mechanism, a screw head lock.
The Bulova watch from the Marine Star series is very popular.
So, a Bulova Marine Star sports watch with a Japanese Miyota quartz movement with a steel case, mineral glass, backlit luminescent hands and tags has a black dial with a date calendar. There is a chronograph with two dials. The mechanism is protected from water by 100 m, the case is finished with gilding, partially covered with black PVD. Rubber strap in black. Case thickness 12 mm.
Range
Relatively inexpensive mechanical and quartz models have a housing for the production of which steel and titanium are used. Models of the Dress series are elegant in appearance. Watches from the Crystal and Diamonds series are expensive and beautiful.
Manufacturer USA, Switzerland, Japan. Japanese manufacturers use the Swiss mechanisms (Swiss Made) from Miyota or Marine Star.
Dear models
The creators of collections pay special attention to jewelry models. The first were created in 1919. Then the company released a Bulova women's watch. This was the first line in the world designed for the fair sex. Now many models of different shapes have been developed and produced: rectangular, square, round, oval. The glass in this watch is crystal and sapphire, the dials are decorated with precious stones.
Quartz watches Bulova Precisionist have an accuracy of several seconds per year, although ordinary products of this kind are behind or in a hurry for 15 seconds. per month. Such values are achieved by using a triple crystal at a time when a double is usually set.
All components of these watches and their assembly are made by Swiss specialists.
Reviews
Customer reviews suggest that the Bulova watch is of excellent quality. They do not respond to poor conditions: dust, high humidity. Carry immersion in water. For a while there is fog on the glass, but then it disappears.
Consumers say that often sellers try to slip a fake under a famous brand by selling Bulova watches. Reviews say that official distributors should have quality certificates. And they must be required to present.
Consumers note that the Bulova brand is not very popular with us, but it makes it possible to purchase a high-quality model.