What is video hosting for a simple consumer is, first of all, the opportunity to have a good time watching your favorite videos on various topics. You can choose a list of bloggers you are interested in, regularly receive notifications about new videos, keep abreast of the latest events and all the new things that appear in society. For those who have decided to deliberately engage in the production of interesting media content, video hosting provides a huge range of opportunities, and most importantly, the target audience, which will provide income from the number of video views and ads.
YouTube story
The YouTube video platform was created on February 14, 2005 by Chad Hurley, Stephen Chan and Javed Karim.
Below is the very first posted video on YouTube, from which testing of the site began. It was added by the creator Javed Harim himself on April 23, 2005.
The goal of the project was originally the following: the creators wanted to give other people the opportunity to publish interesting videos and send them to their friends. A special innovation was the fact that users could rate the video by clicking "thumbs up" or "thumbs down." Previously, in order to send a video to a friend, you had to do it through mail, paid video hosting or the Bit-torrent program. It was extremely inconvenient. Since the maximum size of the sent video was strictly limited, and it was possible to watch it only after full download.
Hurley, Kim and Chen managed to solve all these problems, thereby satisfying all the needs of the user. This explains the resounding success of YouTube video hosting, because the idea itself is not as important as its implementation.
Best Internet Video Hosting
Rutube is the second most popular video hosting in Russia after YouTube, made in its own image. Of the minuses, it may be noted that insufficient optimization, a too simplistic and heavy video player, however, developers are actively working to improve the platform. The hosting is located at rutube.ru, has not only a Russian-speaking audience, but also the CIS countries and even Western Europe.
Video hosting "Klipiki" is located at clipiki.tv, authors on it usually upload full-length films or series, as they are very popular there. Short videos are not as popular among the majority as, in principle, the service itself. Most likely, users love this video hosting only because there you can watch various movies in high quality.
Coub video hosting is hosted at coub.com and focuses primarily on short, entertaining videos. Users do not have to search for topics of interest for a long time, there are sections on the left side of the screen, clicking on which you can find the required information. Video hosting is quite popular, sometimes videos can gain an average of 500-600 thousand views.
The Russian-language media platform ivi.ru with paid films is a kind of Internet TV platform for watching movies not only on computer screens, but also on large plasma ones. The site provides the opportunity to watch almost any Russian and foreign films on a paid subscription, including those released a very long time ago. Also on the site there are series and cartoons for children, you can search by genre, year of release, popularity and other parameters.
Capabilities
What is video hosting for creative people? If you are a creative person in need of self-expression, then, of course, video hosting is suitable for you as a platform with a sufficient set of video editing and processing tools. Video hosting also makes it possible to earn on views and advertising. Popular videos can bring serious income and save the person from the need to have a stable job. You can shoot anything. On most platforms, there is a function for recording real-time video, which is suitable for streaming games or just chatting with viewers.
Users are also not deprived of useful functions, such as searching for content on selected parameters, rating videos, commenting, sending to other web services and much more. Recently, streaming TV channels and recordings of various television programs began to appear on video hosting sites.
Attendance
You can endlessly make a description of video hosting sites, their capabilities and advantages, but perhaps the most important criterion for evaluating any media platform is its attendance. Today, Youtube is the undisputed leader, but there are many other services, for example, Rutube, Vimeo, Myspase or Metacafe. The last three are more popular among foreigners. Also, social networks that provide the ability to publish video material cannot be discounted.
The attendance of the platform affects the quality of the content, as far as possible monetization is preferable for authors to sites with a larger audience. For a simple user, this is also very important, no one wants to watch a video in poor quality or adapt to the few content that video hosting offers.
Most Popular Videos
The record for viewing one video by the number of times for all time belongs to YouTube. In the first place is the Despasito music video, with 5.86 billion views, followed by Shape of you (3.99 billion), See You Again (3.94 billion) and Uptown Funk (3.91 billion). It’s especially gratifying that the top five most watched YouTube videos include the release of the Russian cartoon “Masha and the Bear - Masha plus Porridge”, which gained 3.39 billion views. It is noteworthy that this cartoon is the only non-music video among all the most popular videos.
What is video hosting for business?
Each video platform that has a long existence on the Web, more or less tolerable popularity, should receive income. Earnings occur through advertising integration in the video, or in the pages of the site. The importance of video hosting services for any campaigns cannot be underestimated, because advertising brings income to both beginner little-known enterprises and large organizations of global scale. When ordering ads from video hosting, they can be sure that the popularity of the business will increase significantly, because the audience of YouTube is huge in number. Accordingly, a place for advertising will always be found. It also happens that video bloggers order ads from each other to increase popularity and increase the number of views, which contributes to the development of video hosting itself and gives motivation to authors to produce better materials.
Further development of video platforms
What is video hosting now? For some, business or work. For others, it's a good time and the opportunity to share interesting videos with friends. It is difficult to predict how long the popularity of video hosting sites will remain at a high level, but it cannot be denied that their quality should improve both in terms of the proposed video content and in technological terms. Already, we have a wide range of possibilities. It is difficult to imagine what progress is still capable of. As an option, with the advent of 5G networks in the future, which will give a significant increase in speed, the amount of data stored on servers will only increase, which on the one hand will positively affect the consumer, and on the other hand, will make developers think about storing large amounts of information.