Adware: what is it? Types of adware advertising and options for dealing with them

Every year, advertising in computer programs is becoming more popular. A separate term was coined for its definition - “adware”. What it is?

In fact, this is a special software that is installed directly on the user's computer and displays advertisements.

There are online and offline adware programs. What does it mean?

Adware from the point of view of developers

First, let’s try to figure out why software developers generally implement advertisements in their products , and how this happens.

Features of online-adware

adware what is it




In this case, the advertisement is constantly pumped from some external Internet source. By the principle of operation, such programs are partly reminiscent of ordinary banners on websites. Given that advertising is possible only with an Internet connection, this scheme is used, as a rule, on those programs that are oriented to work on the network.

Services for introducing adware into regular programs are offered by specialized ad networks (for example, Soft.Tbn.Ru). From the organizers, programmers participating in the network receive a special component SoftTBN.dll, and then integrate it into their programs.





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offline-adware

adware program




In turn, offline-adware programs do not access external sources for displaying ads. The entire set of banners is initially present in the program code and does not change during the entire period of its use. Access to the Internet occurs only when the user clicks on the ad.

The behavior of offline-adware is completely under the control of developers, which significantly reduces the number of errors during operation. In addition, programmers can control exactly which ads will be displayed in the program interface - as a rule, they are interesting to users of the program and do not carry malicious information. Hacking the code of such programs is much more difficult.





The only drawback for developers, perhaps, is the limited set of banners. However, the developers compensate for this shortcoming by regularly releasing new versions of the program.

If you encounter an adware virus ...

Tired of the hell out of advertising popping up in the useful and necessary programs that you use?

How to remove adware virus ? The information described above shows that adware advertising is not a separate malicious program, but a component of other software. That is, most modern antiviruses believe that this is a necessary file for the regular program to work.

how to remove adware virus




That is why there are special utilities designed to remove adware. What kind of programs are these? The most popular and effective products at the moment are:

  • Ad-Adware
  • Spybot - Search & Destroy;
  • Spyware Terminator;
  • AVZ;
  • a-squared Free.

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